MSP Lifestyle Shoot
Our Logitech business group Mobile Solutions & Partnerships (MSP), wanted to capture their demographic in a way that spoke to an "on-the-go" lifestyle.
Creatively, we chose to portray the freedom and flexibility of our subjects by utilizing different locations, camera angles, and dynamic techniques. In doing this we gave the talent a sense of freedom and movement; even when still.
Credits
Logitech Team
Creative Direction | Verity Peets, Karl Keily
Production | Rebecca Rainey, Hermeilio Aquino
MSP Team | Gabriel Costa, Flavie Hocquet